The starting price of the iPhone? 11? 64g is only 4899 yuan, 600 yuan cheaper than the official website guide price, and 100 yuan cheaper than the lowest price of other platforms; the starting price of the iPhone? 11? Pro? 256g is 8699 yuan, 1300 yuan cheaper than the official website guide price, and 200 yuan cheaper than the lowest price of other platforms; the most favorable one is the iPhone? 11? Pro? Max? 256g version, and the starting price of the platform voucher is only 9299 yuan, compared with the official price The online guide price is 1600 yuan cheaper, down nearly 15%, 500 yuan cheaper than the lowest price of other platforms In addition, the last generation models, such as iPhone? XR, iPhone? XS, and iPhone XS max, are priced at 4099 yuan, 5499 yuan, and 6699 yuan respectively, which are far lower than the price of Apple's official website guide price and other e-commerce platforms. As of the end of September this year, pinduoduo has sold nearly 2 million iPhone series products, becoming one of the top e-commerce platforms for Apple mobile phone sales.
All of these benefits from pinduoduo's "10 billion subsidy" strategy in the first half of this year. The platform, together with many brands, provides 10 billion consumer subsidies to consumers. According to the relevant person in charge of pinduoduo digital 3C, during the promotion period, in addition to continuing to increase subsidies for the new iPhone series products, the platform also included a number of popular models of Huawei, Xiaomi, oppo, vivo and other brands into the scope of subsidies, providing 200-500 yuan of subsidies for each mobile phone.