On November 7, DxOMark officially released the camera rating report of iPhone 11 Pro max, in which iPhone 11 Pro Max ranked the third with the scores of photo 124, video 102 and comprehensive 117, lagging behind Xiaomi cc9 pro and Huawei mate 30 Pro just released.
117 points, which is quite unexpected for users who have already used the new iPhone and many professional organizations. Among them, imore, the foreign media, published social media and articles at the first time to question the scoring standard of DxOMark, and talked about the unfair and unreasonable profit model and evaluation method of DxOMark as a whole, and more about the sensitive "consulting fee" issue.
About the iPhone 11 Pro Max score DxOMark
According to the ranking released by DxOMark, the comprehensive score of iPhone 11 Pro Max is the same as that of two Samsung Galaxy notes 10 + (5g and 4G versions), tied for the third place. The video function of iPhone 11 Pro Max is impressive, and it is also the smart phone with the highest score at present. DxOMark believes that the video details of iPhone 11 Pro Max are rich, and the dynamic range is very wide. Because it is equipped with a powerful wide-angle lens, it is the most recommended device in terms of the theme and performance of video shooting. DxOMark believes that the iPhone 11 Pro Max can accurately restore rich details when taking photos, has accurate side marker exposure and dynamic range, and can achieve quick and accurate auto focus effect. The colorful color reduction, zoom performance and super wide angle mode color temperature control are excellent, but the noise control and yellow color deviation are the disadvantages. In the aspect of video shooting, the detail restoration color control and anti shake performance are all properly controlled, but the problem of white balance instability and aliasing artifacts will occur.
Foreign media questioned DxOMark's "being both a player and a referee"
[what is DxO mark? 】DxOMark, a famous image processing software company in France, launched a website to provide more intuitive and quantitative measurement standards for digital camera image quality. In fact, the website has been questioned for more than one time about the problems existing in the business model. The first thing the website did was to evaluate the camera score. That is to say, DxOMark has been mentioned more and more frequently in the recent two years at the press conference of major domestic mobile phone manufacturers, so that the score standard of DxOMark has become the scoring standard of camera part of mobile phone manufacturers. (in the early DxOMark ranking, the top 10 ranked 6 Nikon and 0 Canon, which was one of the most ruthless incidents at that time.
Last year, DxO mark lab vice president (Marketing) said in an interview that the money they received came from the "Money Times" of mobile phone and camera manufacturers.
In response to the query from imore, imore believes that DxOMark institutions can better let testers pass through paid consulting services, while Apple cannot pay for such services. In contrast, domestic mobile phone manufacturers pay more attention to the evaluation performance given by DxOMark, and even fans use intuitive numbers to measure the photo performance of a certain model. According to imore, DxOMark mechanism gives more hardware performance similar to lens sensor, but ignores the actual user experience. For users, the score is more illusory, even if the score is slow when taking high photos, the lens pixel performance contrast is too large, and the real imaging effect is more favored by users. DxOMark scores play a more referential role, and the real use experience is the king.
At least under the query of imore, DxO mark does have an explicit payment optimization mode. In this way, the score provided by DxO mark is not credible. (DxO mark = rabbit?)
Photo experience and score are fundamentally different things: scoring is only a reference, and experience is the most important thing
With the performance of smart phones in photographing getting better and better, photographing has become one of the most important purchase standards in the current mobile phone market. Therefore, major mobile phone manufacturers are working hard in the field of mobile phone photographing in order to achieve better experience effect in photographing.
DxOMark has also been mentioned more and more in the past two years. For those users who pay attention to the experience of taking photos, this score affects their choice of products to a certain extent. Before that, there was a voice from domestic mobile phone manufacturers: do you really need DxOMark? Do all cameras have to be set to one standard? Although there are different needs for photographing, the comments of netizens all agree that the experience of photographing is still the first, and the score is only a secondary auxiliary reference, not even a reference.
At present, the photography level of mobile phones is at a high level. Different brands adopt different adjustment schemes for different user groups. The scoring system of DxO can objectively show the overall photography level of mobile phones, but it is obviously not enough to only set a standard scoring system for such strong subjective feelings. (that's why DxOMark launched a new photo evaluation system this week.) the camera experience part of the iPhone 11 Pro Max after it was actually released is actually recognized by many parties, and there are also problems, but Apple has always been taking photos based on the real photo experience, so whether the score is really an important standard for users, different people have different opinions.
After watching DxOMark, do you still have the voice of "running against the rules"?
Author: Chen Gong