According to the report of China's smart phone sales in November released by the domestic mobile phone media, as a whole, the smart phone sales are declining, which is inevitable. Because of the industry's rise and fall cycle, apple and Huawei are actively preparing for the chip, and are ready to make full use of AI. The mobile phone industry will no longer have the same scenery as that of that year.
With the overall sales volume of smart phones falling, the sales volume of Huawei, glory and vivo in China is still growing, with Samsung, Meizu and other brands seriously falling. The decline of oppo brand also reached 5%. But the total sales are still in the top three.
In November, the top three were vivo, Huawei and oppo.
The reason why vivo won the championship must be known to all of us. It is that the marketing of vivo is very good. There are advertisements of vivo mobile phones in all major TV entertainment programs. At the same time, the quality of vivo is also very good. The innovation fits young fashion consumers. The R & D investment speed is very positive, and it is easy to get the hearts of young users. Vivo nex lift camera full screen voice technology is in front of other mobile phone manufacturers, so vivo won the title.
Needless to say, Huawei's sales volume in the world has surpassed that of apple, becoming the second largest smartphone in the world. Huawei's own Kirin 980 chip can make Huawei equal to Samsung apple. Huawei also has very high requirements for itself. This year's goal is 200 million units. No one can get the right technological precipitation from Huawei.
OPPO mobile phone marketing is also very awesome, insiders say, OPPO's marketing costs exceed their R & D departments, and OPPO executives also said that OPPO is also paying special attention to R & D, and nearly 5G has invested more than 10 billion yuan.
Now the mobile phone industry is in fierce competition. The last thing is technology and service. What practical cost performance can it bring to consumers? The top three are all domestic mobile phones, which shows that most people have recognized the quality of domestic mobile phones and no longer blindly believe in foreign brands. Remember that a few years ago, when big companies bought mobile phones, Samsung and apple are still the first choice. In the current situation, this situation will not be seen again It happened.
For consumers, as long as the brand is dedicated to serving consumers, and the price is affordable and easy to use is the king way. Leave a message about what brand of mobile phone you are using now and what brand are you going to change next?