Just on May 28, according to the news of China Netcom, today, the state Netcom office coordinated and guided 14 short video platforms, including watermelon video, good-looking video, national small video, BiliBili, second shot, Bobo video, have you seen it, micro vision, station a, meipai, Xiaoying, pear video, first video and microblog, as well as Tencent video, iqiyi, Youku PP video and other four online video platforms will launch the "youth anti addiction system" before the arrival of children's day. Coupled with Kwai tiktok, fast hand and small volcano video platform, 21 major online video platforms have been launched on the Internet. What's the matter with the platform push anti addiction system? The main purpose is to limit children under the age of 16.
On the basis of summarizing the previous pilot work experience, the national network information office expanded the coverage of the "youth anti addiction system". In addition to fully covering the short video platform, it also included the main long video platform into the anti addiction system for the first time, implemented unified standards and further improved the protection of teenagers. After entering the youth mode, all network video users have limited use time, service functions and online time, and can only access the exclusive content pool. In the exclusive content pool, the long video platform focuses on excellent films and TV dramas that promote patriotism and heroes; The short video platform focuses on providing young people with high-quality content that combines teaching with fun, such as course teaching, calligraphy and painting, parent-child education, human history, traditional culture, handicrafts, natural science popularization and so on.
According to the relevant person in charge of the national network information office, since the pilot work of youth addiction prevention has been carried out for two months, about 460 million short video users have received pop-up prompts of youth mode every day, and 52.6 million people have visited the youth mode guide page. The person in charge said that due to the differences in technology R & D capabilities of various platforms, the youth anti addiction system needs to rely on users' independent choice to play a role. There are deficiencies in using big data analysis, artificial intelligence, face recognition and other technologies to actively find minor users, and the construction of content pool also needs to be continuously optimized.
The full implementation of the 'youth addiction prevention system' has received positive response and full cooperation from major video platforms. All platforms take the online addiction prevention system as an important opportunity and action to fulfill their social responsibilities, and actively join the addiction prevention system. The state network information office will guide and organize relevant platforms to strengthen technology research and development, continuously improve the accuracy of identifying suspected young users, strengthen content construction, and produce and supply high-quality content loved by more young people. At the same time, the state network information office will continue to expand the coverage of the "youth addiction prevention system", include industries such as webcast into the system, and pool the forces of all sectors of society to jointly create a good cyberspace for the healthy growth of teenagers.