Ofo deposit refund needs to be consumed first. What's the matter? 1500 should be consumed first
Recently, ofo launched the "money back every day" activity on the home page of the app, promoting "no refund, direct refund of deposit", and reminding that nearly 7 million yuan has been returned to users, so as to guide customers to participate.
It is understood that 'return money every day' is a new method launched by ofo to return user deposits. However, in fact, users cannot directly obtain the deposit, but must first consume on the ofo platform and accumulate the cash back amount for centralized refund.
In the mall on the homepage of ofo, you can find that most commodities have their corresponding cash back amount. For example, a box of beer with a price of 39.9 yuan can be paid back 0.8 yuan, a bag of snacks with a price of 21.9 yuan can be paid back 0.08 yuan, and a razor with a price of 136 yuan can only be paid back 0.05 yuan. There is no direct correspondence between the commodity price and the specific cash back amount, and most of the commodity sources are fawn goods under ofo or other third-party platforms.
Users participating in this activity need to authorize 'return money every day' in advance. Users who have not returned the deposit in ofo can enjoy double cash back, that is, when the withdrawal amount has accumulated to 20 yuan, they can withdraw 40 yuan, but the deposit can not be used for direct shopping. They can get the 'cash back' equivalent to the deposit only after re consumption.
Ofo has set a cash withdrawal threshold for this activity. Users with a deposit of 99 yuan and 199 yuan can withdraw cash up to 5 times and 10 times respectively. When the number reaches the upper limit, they will no longer enjoy double cash return. According to the previous survey of China consumer news, users need to spend at least 1500 yuan before they can return all the deposit.
It is reported that ofo has not yet returned the deposit of more than 15 million users, and according to the current repayment rate, it will take at least 10 years to return all the deposits.
Facing the huge repayment pressure, ofo has tried various ways to refund the user's deposit for many times. At the end of 2018, ofo encouraged users to turn the deposit into P2P assets, turn the deposit of 99 yuan into a specific asset of 100 yuan for a financial project in the Internet financial platform ppmoney, and lock it for 30 days. Users who complete this process will be able to ride ofo permanently without deposit. Since then, ofo has tried to convert the deposit into mall gold coins, encouraging users to offset the deposit by consumption.
Earlier, it was reported that ofo had paid off the arrears of ant financial services and began to make profits. Neither ant financial services nor ofo gave a direct response to this. However, it is roughly estimated that ofo still owes 3.15 billion yuan to 4.75 billion yuan, of which more than 1.5 billion yuan is owed to users.