On the evening of August 10, some netizens reported that Xiaomi TV had cancelled the startup advertisement, saying that after testing, Xiaomi TV had only one line of slogan 'so that everyone can enjoy the fun of science and technology'.
It was reported on August 11 that user @ Wuli Xiaohai, who knew that the authentication information was the product operation manager of Beijing Xiaomi electronic products Co., Ltd., responded last night. He said that users did not see Xiaomi TV ads, and it is likely that the number of times they watched ads on that day has reached the frequency limit, or there is no advertising schedule.
It can be seen that it means that on August 10, some netizens met the situation that Xiaomi TV was turned on without advertising, which is not related to whether Xiaomi cancelled the TV advertising.
Xiaomi TV has always marked 'advertising' in the commodity details on its official website: the TV contains advertisements in the form of on and off. The advertising video at startup cannot be deleted or changed, and the advertising video of third-party content cannot be controlled.
At present, startup advertising is more common in Internet TV products. When you turn on the TV, you have to watch a section of advertising first, and then enter the TV main interface. Some users can accept it, and some users are bored.
In addition, some Internet TV companies once said that it takes a certain time for TV to start up. During this time, users can recommend advertisements with beautiful picture quality, which can alleviate the discomfort of black screen when starting up.