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What products are released at the 2019 Apple spring conference
4hw.com.cn: Recently, apple officially held a spring press conference. The most disappointing thing about this press conference may be that it did not release new hardware products, but released some apple service content. Let's have a look.
This is a rare Apple conference without hardware products at all. It is very extreme. Although we didn't see the rumored iPhone se 2 and airpower, the ticket skipping king, the visibility of this press conference is no less than that of the iPhone release site in September.
If you didn't stay up and sleep last night, or lack of interest in software services, it doesn't matter. Xiaobian sorted out a refined version of Apple's spring press conference for you, and you can know all the dry goods in three minutes.
Apple news +: the coolest magazine
At the beginning of the press conference, Cook said on the stage: apple news has made great achievements and has ranked first in news applications. Of course, for some reasons, the vast majority of domestic users may not know much about Apple News... Just regard it as today's headlines abroad!
Thanks to the friendly cooperation between apple and more than n traditional media, newspapers and magazines such as the New York Times and the Wall Street Journal will log on to the innovated apple news +. At that time, the popularity and user volume will be spread by relying on Apple's huge installed capacity, which will change the situation that the flat media is limited to a single region, region and audience.
In addition, due to the good reading experience provided by IOS terminal, magazines and newspapers will have more flexible presentation methods on apple news +, such as dynamic cover or dynamic graphic information. In short, readability and viewability will be greatly increased, and the interaction will be more novel. At the same time, more than 300 magazines will be integrated into apple news +, such as fashion magazines and entertainment magazines, which are believed to be very popular.
From now on, users can experience apple news +, with a subscription fee of $9.99 per month and free for the first month. In terms of price, this form is very friendly, but... Domestic users have no chance to experience it for the time being.
Apple card: Apple also plays cash back
Unlike traditional credit cards, each iPhone will correspond to an apple card. There is no so-called credit card number. The apple card can be cooperated with Goldman Sachs and MasterCard. It takes only one minute to register successfully through the iPhone. At the same time, the apple card account applied for will be stored in the encrypted area of the mobile phone. The transaction needs to be authenticated through touch ID or face ID. the security is quite guaranteed. After all, this is an apple that the FBI can't do.
Compared with traditional credit cards, apple card has the advantages of ease of use and intuitive management. Through the wallet app, you can view the relevant information of Apple card, such as consumption bill, repayment and automatic generation of repayment cycle.
Apple Card
In addition, in order to encourage people to try Apple card, Apple launched the daily cash function, which is settled once a day, with a rebate of 2% for ordinary consumption and 3% for consumption in Apple store. For those who desire physical cards, apple card can have physical cards and also enjoy daily cash. Of course, domestic users have no chance to experience for the time being.
Apple arcade: mobile game platform
First of all, it should be clear that this may be the only service we may experience in this press conference.
Apple arcade is a full platform game subscription service launched by apple, covering a variety of hardware such as iPhone, iPad and MacBook. Apple plays a similar role as a publisher. They will cooperate with game developers / developers and launch on-time subscription services for players.
This may mean that apple is no longer satisfied with just staying at the app store level. It should start building a platform, formulate rules and promote the development of the mobile game industry.
There will be more than 100 new exclusive games on Apple arcade. The unified subscription service will enable players to experience the latest games at the first time. At the same time, apple arcade has no internal purchase and advertising, can play offline, and can switch freely between multiple Apple devices to support cloud archiving.
This service will be officially launched this autumn. At that time, it will cover more than 150 countries and regions around the world. Domestic users can also look forward to it. After all, it seems to be closest to us.
Apple TV +: completely occupy your living room
Different from previous speculation circulating on the Internet, Apple TV + is Apple's original video subscription service. It integrates multiple channels such as HBO, and can personalized recommend content from more than 150 streaming media platforms for viewers.
At the same time, Apple will also have its own original film and television content, including but not limited to variety shows, films and TV series. Among them, many Hollywood stars will create a work for apple, including Spielberg.
In addition, in order to completely contribute to users' living room, Apple announced that the official video service application Apple TV will be officially launched to third-party smart TV and streaming media devices this spring, which means that countless new users will be able to experience the new Apple TV service.
Apple TV + has a wide range of content
In the next few months, Apple TV will gradually support third-party smart TVs, set-top boxes and other devices. Samsung smart TV is the first to support this application, and then manufacturers including LG and Sony will implant Apple TV into their own smart TV. In addition, Amazon's fire TV streaming box will also get its own Apple TV application.
Apple TV app supports third-party smart TV
Apple TV applications will land on the Mac platform this fall, and the number of supported countries and regions will also increase to more than 100. Of course, Xiaobian believes that China may still not be among them.
In general, the amount of information about Apple's spring new product launch is too large... Whether Apple News +, apple card or Apple TV +, they are all trying to change the relatively traditional industry.
The most terrible thing is that, according to the current situation, apple is likely to be able to do it.
Abundant cash flow and terrible number of users. When 'money' and 'people' are in Apple's hands, I have no doubt that it can change the industry again&# 8203;&# 8203;&# 8203;&# 8203;