Three domestic films, including "father the thief 2", "bear haunt" and "joy and big wolf 6", have been released successively. After the release of these three films, the box office and word-of-mouth of these films have achieved very good results, and the film market has also made ticket room statistics for a series of recent new films. The box office of bear haunt films is ahead of "joy".
The total box office of the mainland film market in the third week of 2014 (1.13-1.19) was about 450 million yuan, up 33% on a month on month basis, with 13.33 million viewers. "Godsteal daddy 2" won the championship with 110 million yuan, totaling about 210 million yuan; "bear haunt" ranked second with 98.91 million yuan in three days; "hair on the trigger" ranked third with 58.27 million yuan in three days; "the adventures of Pegasus" ranked fourth with 45.47 million yuan in four days; and this Wednesday's animated films accounted for nearly 60% of the box office.
"Bear haunts" eat 'pleasant goat' and 'little yellow man' continue to be happy
One of the highlights of this week's film market is definitely animated films. Before that, there is the global hot "little yellow man", and then there is the domestic series of pleasant goat. This week, it is the black horse "bear child" that grabs the audience's attention. Since the beginning of the film on the 17th, the number of films in the back row has continued to rise. The box office of about 32 million (including the click Show) on the first day has set a record for domestic animation, and the box office of 98.91 million in the first week is second only to "ice age 4" (1302) And Kung Fu Panda 2 (109.25 million). The average person time of 41 people per film is much higher than that of other films. The more extensive audience and the marketing of films under the Internet thinking of LETV are the main factors for the emergence of the market explosion point of films.
Third, animation heats up the market and domestic animation takes the lead
This week, the film market closed at about 450 million yuan, up 33% on a month on month basis. The market is heating up significantly driven by three animated films. This week, the imported movie "Godfather 2" continued to win the championship with 110 million yuan. The sixth part of the domestic animation series "pleasant goat" took the lead in the market, winning 13.37 million box office on the first day. Then the 3D domestic animation "bear haunt" and the imported film "hair on the trigger" entered the market, and the "bear haunt" earned 98.91 million yuan in three days, ranking second. "Private customization" entered the 700 million club this week, becoming the tenth 700 million film in the mainland film market and a record high for Feng's films. A week's delay in going offline will not have much influence on the final box office results of the film.
At present, the more successful series of domestic animated films, pleasant goat and grey wolf, has entered the market for testing this week, with a first day performance of 13.37 million, which is relatively stable. With the coming of bear infestation, the box office dropped to 8.49 million on the second day, and there was a certain gap between the box office of 12.75 million and 10.49 million on Saturday and Sunday and that of bear infestation. The competition of the other two animated films for the market has a great impact on the film.
Animated films enter the market again
In the 4th week of 2014 (1.20-1.26), three films were shown in the mainland film market. Following "pleasant goat" and "bear haunt", this week's domestic live action animation film "the magic test of Balala" will land in mainland theaters on the 23rd. Meanwhile, a family friendly animated film "saving the big star" will also be released on the 25th of this week. The film is created by the original crew of "Lion King" and "brave legend". This week, there will also be an anti Japanese film "radio will never disappear", which will carry forward the spirit of patriotism in a relaxed and happy atmosphere.