It's the time to enjoy the rape flowers once a year. There are many tourists in Hanzhong every year. So, where will the opening ceremony of Hanzhong Rape Flower Festival be held this year? Why do you decide to hold it in a new scenic spot?
It is said that the main venue of Hanzhong tourism and Culture Festival is located in the scenic spot of Xinghan scenic spot, and the opening ceremony will be held in Hanyuan Lake area. Although the construction of Xinghan Shengjing resort has fully attracted everyone's attention, it has once become a hot topic discussed by Hanzhong citizens. Based on Hanzhong's world-renowned Han cultural relics and excellent landscape ecological environment, the "Xinghan scenic spot" is a super tourist resort of Chinese Han culture, with a planning area of 27.7 square kilometers and a total budget investment of nearly 200 billion yuan.
1. Highlight the customs of Han people and show the historical and cultural heritage of Hanzhong
Hanzhong has a long history and is a national historical and cultural city. Liu Bang, the Gaozu of the Han Dynasty, built a plank road in the middle of the Han Dynasty, crossed the Chencang in secret, chased the deer to the Central Plains, and completed the great cause of unification. He established the Han Dynasty under the name of 'Han'. During the Three Kingdoms period, Zhuge Liang stationed troops in the middle of the Han Dynasty, six of them went out of the Qi Mountain, and their success or failure were all in the middle of the Han Dynasty. They were buried under the Dingjun mountain in the middle of the Han Dynasty. Zhang Lianggong became famous and retired from the Zibai mountain. Han Xin was worshipped by the Bank of the Han River. China was the first country to go abroad, and silk The hometown of Zhang Qian, the pioneer of the road, and the fief and burial ground of Cai Lun, the inventor of papermaking in the Eastern Han Dynasty, are all here. Many famous historical figures such as Cao Cao, Du Fu and Lu You have left poems and calligraphy.
Han River in Hanzhong is also one of the origins of Han culture. The prosperity of Han Dynasty is based on the natural and ecological source of Han River, with the source of Han culture of the Chinese nation as the soul, and with the historical brilliance of the early Han Dynasty as the background, it has been built into a super tourist resort of Han culture integrating Han scenic spot group, Han Feng business street group, Han Feng Museum group, Han Feng Hotel Group, Han Feng catering and Han Feng performing arts. The construction of Han Culture Museum, a landmark building for the prosperity of Han Dynasty, integrates the four experiences of culture, history, art and tourism into one park, opening a grand door to the world of Han culture. In addition, there are the Great Hall of Han song, which ingeniously integrates the performance mode and the conference mode; the Han Yuefu, which displays the Han Dynasty's singing and dancing and banquet culture; the Silk Road style street, which gathers the essence of western culture; the unique architectural complex, such as the old house street of Han people, which is built on the basis of "Qin bricks and Han tiles", which brings elegant, beautiful and happy life style of Han to tourists Experience, with their distinctive characteristics, let visitors feel the charm of traditional Chinese culture.
Xinghan scenic spot will be officially opened in an all-round way. The venue of the opening ceremony of the rape flower festival will be located in Xinghan scenic spot. The combination of Hanzhong characteristics and historical culture will make the rape flower festival have more cultural connotation. While appreciating flowers, it can fully experience the elements of Han culture, form a new pattern of appreciating flowers in Hanzhong rape flower festival, and attract more people to come for tourism.
2. Show history in a new way
In addition to its long history, Xinghan scenic spot also applies high technology to the construction of scenic spots. Walking into the Museum of Han culture, you can see the present, past and future of Hanzhong. In the exhibition hall, 3D projection technology, wall interactive projection technology, naked eye 3D, VR technology and other high-tech means are used to present the history and culture in a new way, refresh people's traditional cognition and bring better experience to customers.
In addition, the grand performance of 3000 square meters of Asian giant holographic water curtain, new UAV, three-dimensional high-tech fully variable frequency fountain matrix and lighting and other internationally leading stage technologies, the "net red light street" and the "super big moon" as well as the grand and atmospheric night scene lighting show after the comprehensive construction of Xinghan scenic area will inject new vitality into Hanzhong tourism 。 Combined with Hanzhong rape flower festival series activities, it will bring perfect tourism experience for tourists. This year, Hanzhong rape flower festival will hold its opening ceremony in Xinghan scenic spot. At that time, the most advanced acousto-optic technology in China will be used to present a new visual feast for visitors from all over the world.
3. Successfully held many large-scale events with sufficient experience
Since the trial opening of the park, Xinghan scenic spot has successively hosted the 2018 Miss World Tourism global finals and the 2018 mid autumn evening party of "Han wind, autumn moon" jointly broadcast by Beijing Satellite TV, Oriental satellite TV, Phoenix Satellite TV and Shaanxi satellite TV. Friends from all over China and even all over the world have witnessed the coming of many important moments in Xinghan. In the aspect of organizing activities, we have sufficient experience in the prosperity of Han Dynasty.
In addition, Xinghan scenic spot has elaborately created the first real-life performance of Chinese culture on water, the legend of heaven and Han Dynasty, which shows tourists a vivid and legendary picture of Chinese culture. Every day, there are large and small performances on time, and they are very skilled in stage performance, lighting, sound and other technologies. With a number of successful experiences in the past, the success of Xinghan will surely give a satisfactory answer for this year's rape flower festival.
4. Combining the two to promote the development of Hanzhong tourism industry
Rape flower festival, as the most important tourism and cultural festival in Hanzhong, has attracted much attention and expectation. After nine years of development, the mode has become mature and stable. The venue of the opening ceremony of this year's Rape Flower Festival is located in Xinghan scenic spot, which is the affirmation and support for the development of Xinghan new area, and also injects new elements and vitality into the festival.
As a new business card of Hanzhong, Xinghan scenic spot is a new scenic spot in Hanzhong, which takes "Hanzhong" as the core and fully displays the elements of Han culture in the design and construction. The venue of the opening ceremony of Brassica napus is located to rejuvenate the Hanzhong scenic spot, ingeniously linking the two major characteristic landscapes of Hanzhong, combining natural landscape and human history, so that they can play their roles and influence each other, presenting a more shocking visual effect, playing a crucial role in promoting the development of Hanzhong tourism, and promoting Hanzhong tourism to a new level.