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BMW, the retired president of Mercedes Benz

What's the matter with the retirement of the president of Mercedes Benz? Is it true that the president of Mercedes Benz retires? Many of our friends still don't know. Let's take a look.

What happened to the retirement of Mercedes Benz global president

As early as September 26 last year, Daimler group announced that Dieter Zetsche, chairman of the board of directors, would formally step down at the general meeting of Daimler in May 2019, ending his 42 year career in Daimler group.

It is reported that Dieter Zetsche, 66, officially stepped down as chairman of Daimler's board of directors and global president of Mercedes Benz after the annual general meeting on May 22.

BMW's official video pays homage to its' old rival '

As a long-standing direct competitor, BMW officially produced a video to pay homage to Dieter & middot; Zetsche's departure, showing the mutual respect and killing between the two world's top car manufacturers.

In the video, BMW finds an actor who looks similar to Dieter & middot; Zetsche. The story is that Zetsche accepts the applause of all the staff on his last day in the headquarters of Mercedes Benz, takes down his badge to say goodbye to the staff, and then leaves the headquarters on a Mercedes Benz S-class. The picture is slightly sad.

But the real finishing touch is at the end of the video. When Dieter & middot; Zetsche gets home, he fires a BMW I8 from the garage, and the caption "free at last" pops up.

At the end of the video, BMW pays tribute to Dieter & middot; Zetsche: "thank you, Dieter & middot; Zetsche, for years of encouraging competition. '

Some netizens said, "respect for your opponent is respect for yourself." only when you have competition can you make continuous progress. You are not only a real opponent, but also a real confidant. '

Cai Che's material experience

According to public information, Zetsche was born in Istanbul, Turkey, on May 5, 1953 and joined Daimler Benz in 1976. In 2006, when Zetsche became CEO of the group, it was the company's low point. At that time, the merger of Daimler and Chrysler failed to prove its value. In 2005, BMW overtook Mercedes Benz to become the number one luxury car sales in the world. By 2018, Mercedes Benz's global sales will reach 2.31 million vehicles, ahead of BMW and Audi, becoming the world's top luxury car brand.