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Moby bike officially changed its name to meituan bike

The once brilliant Moby bike has been officially renamed wumeituan bike, but in the hearts of ordinary users, I'm afraid it will only be called Moby, only to see the publicity effect of meituan in the later stage. As for Moby's acquisition by meituan, many users are worried about whether the money previously recharged can still be used. Let's see.

On the afternoon of January 23, Moby employees took a group photo at the "mobike" sign in front of Moby headquarters building. 'mobike' is coming to an end, and the nearly completed 'meituanhua' meituanhua bicycle is on the stage of sharing bicycle which used to be lively and now is a bit lonely.

Once upon a time, the shared bikes have different destinies. Ofo insists that the harrow bikes go against the trend, and the small blue bikes have a low-key layout. And nine months after the acquisition, Moby bike completed "meituanhua", which may reflect meituan's travel ambition.

Brand change, entrance change, office change

'it's changed. It's not huibuwen. "When the news of Mobai bicycle changing its name to meituan bicycle was announced, the former employees of Mobai bicycle expressed a sigh.

On January 23, Wang Huiwen, the co-founder and senior vice president of meituan, issued an internal letter, announcing that Mobai has fully access to meituan app, the brand of Mobai bike will be renamed meituan bike, and Mobai bike will become the LBS Platform bike Business Department of meituan, and he will concurrently serve as the general manager of the business department.

The meeting between Moby and meituan began nine months ago. In the evening of April 3, 2018, the reporter of Beijing News exclusively reported that meituan had acquired Moby bike wholly.

The next day, the official account of the WeChat public, the US delegation, announced that the US delegation and the motorcycle company jointly announced the signing of the US capital and the signing of the wholly-owned acquisition agreement. After the completion of the transaction, Moby bike will maintain its brand independence and operation independence.

At that time, Wang Xing, CEO of meituan, wrote in the letter: "meituan is optimistic about the development of Mobai and the future of intelligent travel, and will fully support Mobai to continue to adhere to technological innovation, bring high-quality products and services to users, and create a better life for consumers through business and scenario linkage. "He said that Mobai will become an important part of meituan's ecology.

In fact, after meituan took over the Moby, it "dismantled" a time bomb -- the deposit. Since May 2018, Moby bikes have been implemented in various parts of the country. On July 5 of that year, Moby bike officially announced the national zero threshold deposit free, and the meituan client added Moby bike entrance. The implementation of deposit free policy has paved the way for the healthy development of Mobai.

Meituan app will become the only entrance of Mobai bicycle in China, which has been on the way before. On January 10, the entrance of Moby bike in wechat 'nine palace grid' disappeared. In response, mobike replied that the entrance of mobike in wechat wallet was offline due to the expiration of the cooperation period with wechat. In fact, Tencent has sold its stake in Mobai.

'with more scenarios, there will be more users. "Tang Xin, an independent analyst, believes that meituan's strategy is to integrate all items into a unified platform, so as to generate traffic synergy.

Manning International Center, located on the Liangma River, is the headquarters of Mobai. According to the introduction of the people around, it is difficult for businesses at the original site to prosper.

According to Wang Huiwen's internal letter, all offices in Moby Beijing will be relocated to the group headquarters by the end of February.

More equity, more management, more personnel, and more employees moved to meituan one after another

After the merger and acquisition of Internet enterprises, the equity change and personnel flow are normal.

In April 2018, after meituan acquired Moby bike, meituan wrote that it supported the founding team and management team of Moby bike to continue to hold their current positions, Wang Xiaofeng will continue to be CEO, Hu Weiwei will continue to be president, and Xia Yiping will continue to be CTO. But Wang Xing, CEO of meituan, succeeded Li Bin, CEO of Weilai automobile, to become chairman of Mobai bicycle.

After that, on April 28, Moby chairman Wang Xing and founder Hu Weiwei announced the new organizational adjustment through an internal letter. After the structural adjustment, Hu Weiwei, the founder, will be the CEO of Moby, and Liu Yu will be appointed as the president of Moby to report to the CEO. Xia Yiping, the co-founder of Moby and the former CTO of Moby, will be the head of the intelligent transportation laboratory, and Wang Huiwen, the senior vice president of meituan. Wang Xiaofeng, the former CEO, resigned as a consultant.

Seven months later, the industrial and commercial information update shows that Beijing Moby Technology Co., Ltd. officially completed the industrial and commercial change of shareholders on November 27, with the withdrawal of Founder Hu Weiwei, investor Li Bin, former CEO Wang Xiaofeng, CTO Xia Yiping, etc. Wang Xingcheng, the founder of meituan, a major shareholder, holds 95% of the shares of Beijing Moby technology, and Mu Rongjun, the co-founder and CTO of meituan, holds 5%. Liu Yu, President of Moby, was added as the supervisor.

On December 23 of that year, Hu Weiwei, founder of Moby bike, announced that he had resigned as CEO of Moby bike due to personal reasons, and Liu Yu, President of the company, took over as CEO. Liu Yu, who just took over as CEO for a month, also left. So far, Mobai bicycle management team has completed meituanhua.

After the management team changes. According to reports, Mobai also began to cut staff at the end of 2018. The layoff was operated by meituan, involving business departments, technology, local stations and marketing departments. In addition, the existing finance, personnel and other departments of Mobai will be directly taken over by the corresponding departments of meituan. Beijing News reporter also learned that since this year, Mobai employees have changed, early employees have left, and meituan executives have been stationed.

At that time, Moby said that this was a normal business adjustment, and some positions were still in recruitment. For the employees affected by the adjustment, the company is actively coordinating to provide internal employment opportunities.

On the afternoon of January 23, Moby employees took a group photo at the "mobike" sign in front of Moby headquarters building. 'we don't seem to have much feeling at present. Let's do it day by day. One Moby employee revealed that some employees had moved to meituan one after another.

Another employee told the Beijing news that 'after moving in, the organizational structure may change and there may be layoffs. '

Events of Moby bike 'meituanhua'

April 4, 2018

Meituan acquires Mobai.

April 28th

Moby chairman Wang Xing and founder Hu Weiwei announced the new organizational adjustment through an internal letter. After the structural adjustment, Hu Weiwei, the founder, will be the CEO of Moby, Liu Yu will be appointed as the president of Moby, reporting to the CEO, Xia Yiping, the co-founder of Moby and the former CTO of Moby, will be the head of the intelligent transportation laboratory, and Wang Huiwen, the senior vice president of meituan. Wang Xiaofeng, the former CEO, resigned as a consultant.

November 27th

Beijing Mobai Technology Co., Ltd. officially completed the industrial and commercial change of shareholders, with the withdrawal of Founder Hu Weiwei, investor Li Bin, former CEO Wang Xiaofeng, CTO Xia Yiping, etc., and the majority shareholder of Founder Wang Xingcheng of meituan holding 95% of the shares of Beijing Mobai technology.

December 23rd

Hu Weiwei, founder of Moby bike, announced that he resigned as CEO of Moby bike for personal reasons and Liu Yu, President of the company, took over as CEO.

January 10, 2019

The entrance of Moby bike in wechat 'Nine Palace' disappeared. In response, mobike replied that the entrance of mobike in wechat wallet was offline due to the expiration of the cooperation period with wechat. In fact, Tencent has sold its stake in Mobai.

January 23rd

Wang Huiwen, the co-founder and senior vice president of meituan, issued an internal letter, announcing that Mobai bicycle brand will be renamed meituan bicycle, meituan app will be the only entrance in China, Mobai bicycle will be the LBS Platform bicycle business department of meituan, and he will concurrently serve as the general manager of the business department. Liu Yu, CEO of Moby bike, left Moby for his entrepreneurship.

Users

Can the money recharged by Moby app still be used

For Mobai bicycle brand, it will be renamed meituan bicycle, and meituan app will be the only entrance in China. In the future, wechat app can also scan codes to unlock Moby bike? Meituan said that it would "make a decision after testing.". '

In the future, after meituan app becomes the only entry, how to deal with the deposit, balance, scale and other related systems of the original Moby app account? Is it directly transferred to meituan account? Meituan said that "none of them will have an impact.". '

'Moby and meituan are not an account, can they still be used?' on January 23, Mr. Lin expressed doubts about the specific use in the future. Meituan said that the current account exchange will not have an impact.

In addition, Ms. Li, the user, said that the number of Moby bikes has been reduced recently, and there are fewer and fewer cars on the street. 'will we use meituan bike again in the future? The user Miss Sun proposed,' I only know that Moby. I don't know it's meituan, so we need to publicize it, otherwise our original Moby users don't know. '

Internet watcher jiadingdaoshi believes that the brand value of meituan is definitely higher than that of Mobai bicycle, and it can develop better through the coordination of the brand.

Some users who have installed meituan app said that they will not be affected to use Mobai bike. But without a user of meituan app, it will bring some inconvenience. 'I still use it. It depends on the riding experience. The riding experience of Mobai is very good. 'Mr. Li said.