With the arrival of 2019, the market subsidy of new energy vehicles may usher in another decline. According to the regulation of new energy vehicle subsidy adjustment over the years, we can speculate that 2019 new energy vehicle subsidy adjustment policy! The subsidy amount in 2019 will be about 30% lower than that in 2018. What will be the impact on new energy vehicles?
In fact, after the adjustment of subsidy amount of new energy vehicles by the state in 2018, the sales volume of domestic new energy vehicle market shows signs of falling, but the sales price of new energy vehicles of corresponding brands has not changed significantly.
According to the analysis of the market situation after the reduction of new energy vehicle subsidies in 2018, even though the subsidy amount of new energy vehicles in 2019 may decrease by 30%, in order to stabilize the market situation, it is believed that most vehicle enterprises will not adjust the sales price of high-tech energy vehicles in a short period of time. After all, compared with the sales price of the same type of new energy vehicles after subsidies, the sales strategy of suddenly raising the price is to It's hard to 'win people over'.
So, rather than letting consumers accept the chips of new types of cars, it's better to regard the subsidy policy of new energy vehicles as the encouragement and spur of the state to the car enterprises. It's precisely because the threshold of subsidy policy of new energy vehicles is constantly increasing that the production technology of domestic automobile brands can make rapid progress in a short time. In the field of new energy vehicle manufacturing, the advanced technology Technology is the key factor to attract consumers' attention.
And with the increasing market voice of new energy vehicles, the level of automobile price is not the only standard that consumers value when they buy a car. On the contrary, in the field of new energy vehicles, most consumers have independent and mature consumption concept and purchase concept, but more emphasis is on vehicle performance.
In a word, although the subsidy policy is a national strategy for promoting the promotion of new energy vehicles, in the rapidly developing market of new energy vehicles, simple price is no longer the only reason for consumers to be attracted. Therefore, even if the subsidy of new energy vehicles is lowered and the price of new energy vehicles is increased, consumers will still make the right decision, and according to the current new energy vehicles From the perspective of development situation, although the reduction of subsidies has become a foregone conclusion, the probability of corresponding increase in vehicle prices is very low.