Yesterday, 6 colors of the Forbidden City lipstick online into a burst. Taobao, the Palace Museum, went online today (11) saying that it was the "official" original make-up of the Palace Museum. A "palace fight" drama of cultural and creative products of the Forbidden City is on. So which is the so-called genuine? How many color numbers are there in the Palace Museum lipstick? How much is it?
10 days, 6 the Imperial Palace lipsticks and 2 the Imperial Palace mask burst friends circle, once broke. The customer service of the cultural and creative Museum of the palace museum made it clear that "the official lipstick produced by the Palace Museum, quality assurance".
However, the official microblog of Taobao, which is in charge of the cultural service center of the Forbidden City in Beijing, released a message saying: 'at present, all the cosmetics we see on the market are not designed by us. See you on Tuesday for the original make-up from Taobao, the Forbidden City. This seemingly 'refutation' micro blog triggered discussion. Some people questioned whether the Palace Museum lipstick was officially certified.
On the morning of the 11th, Taobao of the Palace Museum was launched. There are lipstick on the line for the make-up of crane series and mother of Pearl series, and the color number 'crash' appears at the same time. For example, this series also uses langyaohong as its name.
At the same time, the official website of the the Imperial Palace Museum hangs out a notice of "the Imperial Palace Museum producer products". It is clear: in order to standardize the distribution channels of the the Imperial Palace Museum brand cooperation information, let the public understand the relevant information of the museum's brand cooperation through the website of the Museum of the museum.
Name:
1. Palace Museum lipstick
Color No.: langyao red, Dousha red, Mei purple, maple leaf red, tourmaline, chameleon Mermaid
2, the Imperial Palace beauty mask
Two: revive the grass and plant Skin Brightening Mask, hyaluronic acid moisturizing mask.
The above products are designed, developed and sold by the cultural and creative Museum of the Palace Museum and Beijing huaxihaiyu Technology Co., Ltd.
Supervision period: 3 years (November 10, 2018 to November 9, 2021)
Total quantity of lipstick in the Forbidden City: 20000 pieces
Total number of the Imperial Palace beauty mask: 20 thousand boxes
The Palace Museum Taobao and the Palace Museum cultural creation both launched their own cosmetics brands around the Palace Museum. The products are thick and distinctive, but because they are different brands, there is a competitive relationship between them. Taobao of the Forbidden City has two different 'make-up families' with different outer packages, one is the' crane series of the Forbidden City 'and the other is the' mother of Pearl series of the Forbidden City '. The Palace Museum Cultural Creation launched six colors, and the outer packaging of six lipsticks drew elements from the dress and embroidery of the empress. On Taobao, their names are 'Palace Museum Cultural Creation flagship store' and 'Palace Museum Taobao: gifts from the Palace Museum'. The former's head is an artistic design font of 'Palace' character, and the latter's head is a cartoon image of an emperor. The opening time of the store is also different. Taobao, the Forbidden City, has been settled in 2008, while cultural innovation, the Forbidden City, will last until 2016.
No matter 'commoner's eldest son Palace Museum Cultural Creation' or 'second son Palace Museum Taobao', they have made great contributions to the development of Chinese traditional culture. More and more people choose to identify with the national products and feel the Chinese culture that can not be copied. Even if the design around the Palace Museum is very different, they all draw the technological characteristics of our national tradition. Each design is different Be creative, so don't fight for the top again. As long as you agree, all in is right!