1. May is our first focus. Because may day is the first major festival of the year, some 4S stores will choose may as their major promotional activities. For example, some big auto show activities.
2. June and July are the traditional depressed automobile sales season every year. The hot weather in summer is the main culprit. Buying a car is an exhausting task that most people don't do in summer.
3. We need to pay special attention to the last ten days of June. It's half a year's conclusion, and it's also the most difficult time for 4S stores: bank loan + annual task completion rate, which is another opportunity to promote price reduction.
4. In the next 90 months, for consumers, the cool autumn weather is the best time to go out and choose a car. And for car sellers, it's the second wave of high sales throughout the year..
5. In December near the end of the year, a large number of 4S stores generally did not complete the sales task in advance. In order to achieve the goal, the means of making profits will be greatly increased. Because they can only get their 'year-end bonus' when they have completed the task.
6. When the model changes, the price of the previous model will naturally be reduced. This is another time to buy the old model.
7. By contrast, for medium and high-level models, the price at the end of the month will be a little cheaper than at the beginning of the month. Because the general monthly sales tasks are not completed, in order to ensure the quantity at the end of the month, it will also slightly reduce the profit space.