The world cup is the most anticipated event in the summer of 2018, which can be said to be the carnival of men all over the world. If a platform wins the live broadcast right of the world cup, it is a crazy thing. Let's see which platform in China wins the live broadcast right of the world cup in 2018.
On May 29, Youku officially announced to become the official partner of new media designated by CCTV for the 2018 World Cup, and obtained the rights and interests of the 2018 Russia world cup, including: live broadcast, video on demand, games gags, etc., to fully enter the sports content market.
As a result, Youku has become the only one of the three mainstream video platforms in China - "youaiteng" that has the right to live the world cup.
It is reported that during the world cup (June 14-july 15), domestic users will be able to directly watch 64 HD live World Cup matches on Youku mobile phone client and PC. In addition, you can also watch the high-definition content of the world cup on smart TV or through tmall magic box and tmall magic screen through cibn cool meow.
According to some figures, the number of domestic spectators of 2018 World Cup is expected to exceed 1 billion, which is a significant increase compared with 2014 Brazil World Cup.
Since the time difference between Russia and China is only 5 hours, it means that most of the matches will start before the early morning of Beijing time. For example, the opening time of the opening game and the final final is 23:00 Beijing time, which is the golden time for domestic users to watch the ball.