4hw.com.cn: in early May, the focus of the film market may be all on "later we". From the pre-sale box office of more than 100 million yuan to the large number of refunds on the first day of the release, there is a rumor that the water army team is swiping points for Douban in recent days.
Do you only need 5500 yuan to brush the new Douban tablets to 6 points? Douban response: nonexistent
Recently, a report called "from the beginning to the end of the Douban brush industry chain: it only costs 5500 yuan to brush a new piece to 6 points" has aroused hot discussion among netizens. According to the report, Douban has a complete industry chain of credit swiping, covering word-of-mouth planning, rating maintenance, Douban film review and other one-stop services. Moreover, when the new film is swiped to 6 points, it only costs 5500 yuan, while 7 points offer 6500 yuan, and 8 points offer 7500 yuan.
To this end, Douban official response said, 'in Douban, brush points is useless. Douban has a complete anti water force mechanism. All abnormal scores will be excluded from the total score. 'that is to say, Douban's scoring strategy will change according to the change of brushing behavior. There is no saying that the initial score is guaranteed. Many people in the industry also believe that Douban score is not controllable, so it is not reliable to guarantee the initial score. Even if they can score with the influence of the Navy, he can't guarantee the score. Comparatively speaking, Douban is the most fair in film rating.
One industry person said that Douban scoring is not controllable. It's different to use the water force to influence scoring and ensure scoring. "Only a certain amount of initial score can be scored.". Then the film's magnitude is different, and that & lsquo; certain amount & rsquo; is also different. Hundreds of people can score small films, and tens of thousands of people can score large films. No one can guarantee the initial score of Douban. I don't believe that Douban can be scored in this way. It must be a fraud company. "He also revealed that if a movie has a score of 6 points, the marketing company can achieve 6.1 points through the water army, but if the score is guaranteed to be 7 points, even if the price is 10 times, it can't be guaranteed," otherwise, there won't be so many low scores for domestic movies. '