Sihai network

How to set keywords of Taobao Express

Four seas network: five methods for keyword setting of Taobao express are as follows:

One of the methods: top ranking word selection method, here take the category of women's bags as a case (the latter several methods take women's bags as a case) Enter the official top ranking list of Taobao and enter the category of women's bags. The two search trends on the right are the users' search habits. You can click the complete list, import it into the excel table, remove the repeated words, and then join the Taobao express.

Method 2: purchase recommendation: open the home page of Taobao, and enter the words related to commodities in the search field, such as women's bag. The system will automatically pop up whether you want to find: you can find the relevant keywords according to this.

Method three: Taobao through car background recommendation, through car will intelligently push the user's hot words to the recommendation place. But the disadvantage of doing so is that all the words are pushed by everyone, which will cause great competition of these words. The effect is not obvious.

Method four: refine the category and brand of Taobao. When searching for women's bags, there are usually some sizes, brands or other detailed recommendations. These words should not be ignored. They are all users with high conversion rate.

Method 5: the following is the way I learned to find words. Because office office software is widely used, I am used to find words in this way. The approximate formula is brand word + attribute word or brand word + hot word or category word + attribute word + hot word and so on.