Sihai network

Why is iPhone 8 / X not selling well? Why is iPhone 8 / X not selling well

The iPhone 8 / X has been on the market for 3 or 4 months, but the sales volume is not optimistic. Why isn't the iPhone 8 / X selling well? What's the reason why the iPhone 8 / X is not selling well? Let's take a look with Xiaobian.

The latest reports, including those by Guo Mingchi and Xiaomo analysts, all lowered the production and expected sales of the iPhone 8 / X. at the same time, Samsung, which supplies screens, also said that due to oversupply, it will reduce the capacity of OLED, reflecting the general sales of the iPhone X.

According to 9to5mac report, Barron weekly shared a statistical survey from Piper Jaffray analyst Michael Olson, who surveyed 1500 Apple users who have not yet upgraded to the new iPhone 2017, and summarized the main reasons as follows:

1. 44% said that there was no need to change the iPhone because the iPhone on hand was working well;

2. 31% said the new iPhone was too expensive;

3. 8% of people said that they like mobile phones with larger screens;

3. Another 17% of the votes were for other reasons, which are unknown.

As for the first article, there is actually evidence. Asymco, the market research organization, once concluded that Apple devices can last an average of four years and three months, which is really too long.

From the perspective of conspiracy theory, it's not hard to understand why Apple has to reduce the frequency of devices such as the iPhone 6 / 6S.

As for the two or three, at least apple is already working on it. According to Guo Mingchi, apple prepared a cheap new iPhone with LCD bangs and a 6.5-inch iPhone x plus at its autumn conference in 2018. These 39% of users can be covered properly.

Of course, the statistical samples have their own limitations, so what are the reasons for the friends who have not upgraded the handheld Apple device to the iPhone 8 / x?