What does the Palace Museum flash shop sell
4hw.com.cn: Recently, the Palace Museum opened a flash shop in Sanlitun, with only two weeks to open. All the goods were emptied. This shows people's desire for traditional culture. What do the flash shops sell? Let's have a look with Xiaobian.
'I sneaked out of the palace! Recently, the Palace Museum's first off-line flash shop in Beijing - "my heart" flash shop appeared in Sanlitun.
As soon as the store opened, it attracted many customers, most of whom were young people. Chen Gang, assistant president of the Palace Museum, told reporters that only two days last weekend, the goods sold were basically sold out and urgently replenished. "Every day, the store opens in the morning and closes in the evening, and there are a lot of customers coming and going.".
What's in the store?
The reporter recently saw in my Xinyi flash shop that in addition to the cultural and creative products such as the Palace Museum calendar and the Palace Museum adhesive tape that had become the "online Red" before, there are also sea fault puzzles, the Palace Museum element water cups, the Palace Museum element jewelry and various palace food.
Many of these products will shine in front of people's eyes. Take the sea fault puzzle as an example. This product is taken from the book "sea fault map" collected by the Forbidden City. The propaganda and Education Department of the Palace Museum will make the fish pictures into a collage book for children to play with, so that children can also touch this precious cultural relic.
The patterns of cultural relics in the Palace Museum are used in silk scarves or bags, and even printed on heat preservation cups. Last year's much watched "thousand li River and mountain map" was used in the design of a pen holder. The Imperial Palace cat became a small ornament. Emperor Yongzheng's famous saying - "I really don't know how to hurt you" was also printed on a water glass.
And 'palace food? My mind' brings a lot of food products, which make many 'foodies' have to' chop their hands'. There are not only snacks such as' Princess often warms' ginger tea, 'Pavilion Royal Chestnut' and 'sea wrong picture cookie', but also Chinese pastry gift box specially prepared for the new year.
How is the response?
The Forbidden City, a serious and simple landmark, came to Sanlitun, a place with a fashion atmosphere. The collision between tradition and fashion caused another fashion trend.
The reporter once visited here on the day of opening the shop. As soon as the store opened on February 2, many people were attracted by the eye-catching red walls and yellow tiles. A customer told the reporter that I would like to move the "Hall of Supreme Harmony" into Sanlitun this time. It's a "very eye-catching" thing. It's easy to want to come in and have a look.
Chen Gang, assistant to the president of the "Forbidden City food? My idea", said that since the opening of the store on February 2, the first two days are weekends. "If you count the number of people in the store every day, there are about 4000 people, and everyone shows great interest in the goods.".
Such traffic also brings good sales results.
Chen Gang told reporters that the weekend two days, basically all goods are out of stock. 'most of the products were quickly snapped up. We have an urgent replenishment on the 5th. '