Sihai network

Chanel lost the lawsuit in the double C trademark protection case

Chanel lost the lawsuit in the double C trademark protection case

4hw.com.cn: in the case announced by the judgment document network at the beginning of the year, the French luxury brand chanel lost in a 'double C' pattern trademark protection case in China. Guangzhou intellectual property court revoked the judgment of first instance in the judgment of second instance, held that Chanel did not have sufficient evidence to show that the defendant ye had infringed or falsified Chanel's' double C 'trademark, and ruled that ye's exclusive right to the registered trademark did not constitute an infringement.

The Guangzhou intellectual property court held that "there is no sufficient evidence that the shape of the goods involved was used as a trademark when the store operated by ye sold the goods involved." In addition, the court held that there was no evidence that ye misled consumers about the source of the product in any way, and there was no evidence that 'ordinary consumers with general cognitive level would think they were buying Chanel products.' The infringement case began in 2016.

Previously, Chanel had many litigation experiences in order to protect trademark rights and brand image. Chanel has almost zero tolerance for any counterfeit trademarks and brands that may cause misunderstanding. Last year, the company even sued an independent retail store in Michigan to prevent the brand from doing business under the name of 'shanel'.