Infiniti headquarters moved to Japan recently, the news of Infiniti headquarters moved to Japan spread on the Internet and attracted the attention of many netizens. Everyone wants to know why Infiniti headquarters moved back to Japan? According to foreign media reports, in order to promote business concentration and streamlining and strictly control costs, Infiniti will move its headquarters from Hong Kong to Yokohama next year. What are the details? Let's have a look.
It is reported that the main reason for Infiniti's relocation is that it has to control costs due to the sharp decline in the profits of Nissan's parent company. It is reported that in fiscal year 2018, Nissan's auto revenue was 11.57 trillion yen (about 730 billion yuan), a year-on-year decrease of 3.2%; The operating profit was 318.2 billion yen (about 20.09 billion yuan), a decrease of 44.6% over the same period last year; The net profit reached 319.1 billion yen (about 20.147 billion yuan), a year-on-year decrease of 57.3%; The operating profit margin was 2.7%, down 2.1% year-on-year.
It is also reported that Infiniti's return to Japan this time is also related to Ghosn's resignation. Ghosn has always promoted Infiniti's international image and played down its Japanese origin. However, most of Infiniti's R & D and design work has been carried out in Japan. Infiniti plans to launch pure electric or hybrid high-end models from 2021. The platforms and technologies it relies on largely come from the parent company Nissan. With the resignation of Ghosn, it is also normal to move back to Japan.
In 2012, Infiniti moved its global headquarters to Hong Kong. So far, Infiniti's Hong Kong headquarters has about 180 employees. It is uncertain whether Hong Kong employees will move to Yokohama with the headquarters, but these employees will be handled properly. It is understood that Infiniti is actively transforming to electrification and will continue to promote the localization strategy of "made in China, for China" in the Chinese market.