What are the illegal apps for punching in the circle of friends
Sihai: we can see advertisements in WeChat's circle of friends. Now, some official account or small program, in the form of friends, daily attendance, rebate, etc., lure users. Let's see what's going on here.
The wechat Security Center issued the announcement on the processing of card punching in the circle of friends. The official account said that daily attendance of some public numbers and APP software was a way to attract users of WeChat to share their links (including two-dimensional code pictures) to friends circle, and seriously affect the user experience of the circle of friends, violating the WeChat external link content management standard. After the illegal activities were handled, some subjects just changed the illegal words in the course introduction page, but still lured users to share the circle of friends to punch in in various ways in the business process, and some even carried out malicious confrontation and repeated violations by changing domain names and adding similar services.
According to the wechat security center, according to the wechat external link content management specification, wechat prohibits inducing users to share and disseminate external link content or wechat public account articles through interest temptation, including but not limited to cash rewards, physical prizes, virtual prizes (red envelopes, coupons, vouchers, points, telephone charges, traffic, information, etc.), praise collection, group competition Sharing can increase the chance of lucky draw and the probability of winning the prize, and induce users to share, click and like wechat public account articles with points or monetary benefits; (it is also illegal to induce users' circle of friends from other software.)
Meanwhile, the wechat Security Center believes that inducing sharing is an abnormal marketing behavior, which seriously destroys the normal circle of friends experience. Once found, the wechat team will deal with it as follows:
Including but not limited to stopping the continuous dissemination of linked content in the circle of friends, stopping access to relevant domain names or IP addresses, and banning the sharing interface of relevant open platform accounts or applications;
For the violators who repeatedly violate the rules and engage in confrontational acts, a step-by-step processing mechanism will be adopted, including but not limited to reducing the daily sharing limit, restricting the use of wechat login function interface, permanently banning account, domain name, IP address or sharing interface;
For the individual account suspected of using wechat plug-in and inducing users to share through wechat group, the wechat account will be subject to stepped punishment according to the severity of violation.
The reporter noted that the wechat security center also publicized some violation cases, involving fluent reading of its products, rocket words, Pandora English and mint reading of its products.
Insiders said that wechat's move may have an impact on the business of punch in and share educational products, which may need to reconsider other ways of getting customers.