What is Apple's microblog account
4hw.com.cn: this morning, apple officially opened Sina Weibo account, and apple, which has always been high and cold, began to be grounded in China. So what is apple Weibo account? Let's have a look.
This microblog, called 'Apple support', has been officially launched and has joined the blue V certification. Apple obviously hopes to teach users some skills and provide technical support through this new channel. For example, it will teach users how to share photos with family and friends through microblog, and use electronic products appropriately through screen time.
From the functional perspective, it has similar functions with Apple's official account on last year's online, but it's not the same. It's mainly learning related skills and technical support. On the social platform of microblog, users can communicate directly with apple officials.
In the past two years, Apple has been improving its way of contacting users. In January 2017, 'Apple support' app was launched in China, through which users can make an appointment for after-sales service; In January 2018, Apple's official account of WeChat public was launched. Users can learn about Apple Corp and its products, buy and get help in sales and technical support. In March this year, the Chinese version of Apple support video was launched in third-party channels such as Youku and Tencent video. Chinese users can learn about Apple products and use skills through these familiar video platforms.
Apple has been improving itself to make it more convenient for users to understand Apple products, repair and after-sales in the form of new services or communication. Microblog is their latest achievement. The most popular social platform in the Chinese world is more inclusive. It is an excellent way to spread content and provide technical support. It is also easier for users to understand apple and their products.