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2019 Spring Festival Alipay set five activities time and rules Alipay set five FU play strategy

The Spring Festival is coming soon. According to the past practice, I believe you are all looking forward to the opening of Alipay's five welfare activities. Last year, more than 250 million people participated in the five blessings gathering activity, and the bonus of 200 million was scraped. I don't know how many people will participate in the five blessings gathering activity this year. This article gives you a brief introduction to the activities and rules of the 2019 Alipay collection.

Today, it's finally time to release Guanhua: the world is changing and the five blessings remain the same. Jiwufu will start on January 25 (this Friday).

Wufu has been in its fourth year this year. 100 million people have gathered Wufu since the first year and participated in it for three consecutive years. Like eating dumplings and watching the Spring Festival Gala, gathering five blessings has become a habit and a small ceremony for more and more people.

We also see a very warm figure. 70 million middle-aged and elderly people participated in Wufu last year. An Internet activity can enable parents, grandparents to participate and become a link to the family. We are willing to do it.

Last Spring Festival, 2000 overseas cities around the world were sweeping their blessings and connecting with the motherland. This year, Hongkong's local wallet AlipayHK introduced Sao Fu technology. Hongkong compatriots can also use the local Alipay's "Sao Fu" as the mainland, and interact with their relatives and friends in the year of blessing. One family will be neat.

In the Spring Festival of 2018, more than 250 million users have gathered Wufu. This year, for 100 million old friends, hundreds of millions of new friends, 70 million parents, elders and compatriots in more than 2000 overseas cities, we are very sure to continue to do Wufu.

At the scene, Guanhua announced the specific playing methods of Wufu:

1. The main playing method of defuka, which is familiar to the public, is retained.

2. Add a new way to get a blessing card.

As last year, users who collect Wufu will work hard on New Year's Eve, with a total of 500 million cash red envelopes. This year, they have also added lucky eggs such as watching trees in the ant forest, watching European football matches, and helping to spend money all year round.

Wufu eggs

'we have 1000 ideas for marketing activities,

There are 10000 operations to produce a beautiful number,

However, our most cherished emotions, the most traditional folk customs and the most down-to-earth sense of acquisition can not be quantified and supported by marketing figures.

Wufu is willing to focus all his energy on these incalculable values and become a real New Year custom. "

--Guanhua