Sihai entertainment news: South Korean TV series entered China in 1993, which is the second year of the establishment of diplomatic relations between China and South Korea, but it did not cause huge repercussions. Until 1997, the South Korean TV series "what is love" was broadcast on CCTV and caused a ratings boom, and the South Korean TV series gradually became popular in China. Why girls love to watch Korean dramas, the following is Xiaobian for you to do the finishing, I hope to be useful to you.
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The reasons why girls like watching Korean dramas are as follows
First of all, we should start from Maslow's hierarchy of needs theory, which tells us that after people's physiological needs and safety needs are met, people will have the need of belonging and love, such as longing for the love and care, warmth, trust, friendship, and love shown by their parents, friends, colleagues, and superiors.
Modern urban life, workplace intrigue, interpersonal indifference, lack of love in real life. Moreover, fast-paced life, eager for quick success and instant benefit. So that modern people are generally under the pressure of society and life, people need a channel to release the pressure.
The beautiful pictures, soothing rhythm, delicate treatment and rich emotions of Korean dramas construct a 'Utopia' of daily life for the audience, which makes people who are trapped in the fast-paced and highly competitive life and who are physically and mentally exhausted complete their wonderful dream journey again and again. We can find compensation in the art world presented in Korean dramas, realize our yearning and expectation for life, and meet our need of belonging to love. Korean playwrights are very careful about women's psychological needs. They know what women need. Love, kindness and strength are the elements of Korean drama. It is precisely that we can not be fully satisfied in real life, but in Korean dramas, we can completely meet this psychological need. So they make Korean dramas a feast for women who are more likely to lose in the unequal competition, women who are more emotional in their long life, women who are more sensitive to age changes after their youth has passed away, trivial and warm, full of feminist idealism. In terms of psychological mechanism, this phenomenon is called empathy. Empathy is a term of psychoanalysis. It refers to the visitor who has paid attention to some Korean dramas in his life, that is, a visitor whose heart has been hurt.
Here, we can already understand why women love watching Korean dramas. This is because Korean drama can make women have a kind of alternative satisfaction, can let a lot of women in real life setbacks, through Korean drama to psychological release. By projecting the emotional satisfaction that women can't get in real life to the protagonists in Korean dramas, they can get satisfaction, seek self, understand self, and meet the needs of emotional self.
The development of Korean Drama:
Develop alone
Korean TV series (referred to as' Korean drama ') was born in the 1960s. In 1945, South Korea became independent from Japanese colonial rule. In 1953, the Korean War ended, and South Korea entered a relatively stable period of development. In this environment, South Korea established several radio and television stations in the 1960s and began to produce and broadcast TV dramas. On January 19, 1962, South Korea's first TV drama, I want to be a man, produced by KBS TV station, was broadcast, followed by the first Japanese drama "snowing", the first historical drama "child bride" and the first family drama "stepmother". In 1987, MBC TV station produced and broadcasted the TV series Firebird, which marked the birth of mini drama. [2]
In the 1990s, the development of political democratization in South Korea has had a great impact on the production environment of South Korea's TV institutions and TV dramas. The production mode of TV dramas is more dependent on the market, and the content and theme of TV dramas have also made a breakthrough. In 1990, the South Korean government amended the TV law, reduced the scale of KBS, and adopted encouraging policies for private TV stations and cable TV stations. At the end of the same year, private SBS TV station was established, and the production of TV series became more social and competitive. In 1992, MBC broadcast "jealousy" opened the curtain of a new type of Korean Drama - youth idol drama. The following TV series "sparks of love", "doctor brothers", "star dream" and so on continued this style, and won the favor of many young audiences. At the same time, sitcom has gradually become one of the most popular types of TV dramas. At the same time, family dramas are still popular, such as "what is love" and "watch and see" have achieved very high ratings. The prosperity of idol dramas and family dramas also contributed to the "Korean wave" trend gradually formed in the late 1990s.
Korean Wave
South Korean TV series entered China in 1993, the second year of the establishment of diplomatic relations between China and South Korea, but it did not cause great repercussions at that time. Until 1997, CCTV replayed the Korean family drama "what is love" and caused a sensational effect, which led to the influx of Korean entertainment culture into China and gradually formed the Korean wave. [3] During the same period, Korean TV series were introduced and broadcasted in batches by neighboring countries, and caused a ratings boom in many areas. In 1999, Beijing reporters used the word 'Korean wave' to describe this phenomenon. Later, the word was widely used by the media. Korean media and academic circles also borrowed the word 'Korean wave' one after another to accommodate the grand occasion of their own cultural output. Later, the word was extended to the west, making English more popular The new word 'Hallyu' has been coined.
In the 21st century, with the popularity of "blue life and death", "winter love song", "ladder of heaven" and "dachangjin", Korean TV series have become a popular cultural force in Asia. In 2002 alone, there were 67 Korean dramas introduced into Chinese mainland. With this wave, the entertainment and cultural industry in South Korea, represented by South Korean TV series, has developed rapidly with the active support of the government, and the industrial chain has become increasingly rich, which has gradually become one of the important industries supporting the economy of South Korea.