Sihai network

Why did Sade have to use Lotte's land?

original title: Media: boycott Sade, boycott Lotte, Japanese or Korean?

4hw.com.cn: boycott 'Sade' and boycott Lotte have become hot words in Chinese social media for a time.

Not only social media, in the past 48 hours, the name of South Korean enterprise Lotte has appeared in a total of four rare times in the regular press conference of the Ministry of foreign affairs. In the impression of political knowledge, in the past, the frequency of enterprises appearing in routine press conferences of the Ministry of foreign affairs was very low.

In fact, Chinese consumers are no stranger to Lotte. Because of the 'sad' problem, people pay more attention to Lotte. Many netizens find that Lotte is from Japan and Korea. Which country is Rakuten?

Lotian's surname is Japanese and his surname is Han?

When Lotte Group, a Korean enterprise, was involved in the dispute, Zheng Zhizhi noticed that on social media, some netizens questioned whether Lotte was Korean or Japanese. In fact, netizens' articles were not groundless.

The certified official micro BLOG @ Lotte market in Japan is inexplicable. In response, on the afternoon of the 28th, @ Japan Rakuten market released a microblog announcement, calling @ Japan Rakuten's official microblog. It is totally different from Lotte in Korea, but the Chinese characters are the same. In addition, there is no relationship between the two companies.

Delta Japan Lotte announcement

It is understood that Lotte market in Japan is a large shopping website in Japan. It was established in February 1997, later than Amazon (1994) and eBay (1995), and earlier than Taobao (2003) and Jingdong (2004) in China.

However, the early years of Rakuten, a Korean enterprise, had a certain origin with Japan.

In 2015, South Korean media once reported that Japan's actual shareholding in Lotte exceeded 99%. As a result, Korean people's disappointment that Lotte is a "Japanese enterprise" is even more diffuse.

Lotte Group was founded in Japan in 1948. After the normalization of diplomatic relations between Korea and Japan, Lotte expanded its business to Korea. Many Koreans have questioned whether Lotte Group belongs to a Japanese enterprise. However, Xin Dongbin, the second son of Lotte founder Xin Gehao and the actual leader of Lotte, once replied that Lotte is' Korean Enterprise & hellip; & hellip; 95% of its sales come from Korea '.

It is understood that Xin Gehao, the founder of Lotte, is an overseas Korean in Japan. His two sons, Xin Dongzhu and Xin Dongbin, who once competed for the management right of the group, were both born in Japan and later returned to South Korea for development. Many people have noticed that the Xins speak Korean with an accent rather than Japanese.

OK, overseas Chinese in Japan and Korea. Do you understand.

Lotte in China

Even Lotte in South Korea is no stranger to Chinese consumers.

Take Beijing as an example, Lotte Mart supermarket is the most common brand of Lotte in China. Zheng Zhizhi (wechat ID: uppolitics), who has lived in Beijing for many years, remembers that a dozen years ago, there was a lotterian restaurant (now renamed Yoshino family) on the second floor of Fuxing commercial city on West Chang'an Street. At that time, it was famous in Beijing. On a forum, some netizens recalled the lotteria ads they saw when they were children - "once you arrive at Lotte, you'll be happy, lotteria.".

It is worth mentioning that Lotte is the fifth largest chaebol in South Korea. Different from the Japanese chaebols who specialize in technology, and the European and American chaebols who only invest but not produce, South Korea, with its family as the core, is not only infatuated with manufacturing, but also keen on diversified expansion, and is good at transnational operation. It can be said that Lotte is a typical South Korean Chaebol.

South Korean scholars once said that chaebol is the whole of South Korea's economy. South Korea has a website called 'CEO core', which investigates the performance of chaebols and their CEOs. In 2013, its survey results showed that among the top 500 enterprises in South Korea, although the number of subsidiaries of Samsung, Hyundai, SK, Xijie, Lotte and other five chaebols was less than one fifth, the net profit created accounted for 66.2%. In this sense, Lotte is a very successful enterprise.

Delta Lotte Department Store

So, how deep is Rakuten's foundation in China? According to Korean media reports, Rakuten's revenue in China has reached 8 trillion won (about RMB 48.5 billion yuan), spanning many fields such as department stores, hotels, cinemas, entertainment, food, petrochemical, etc. It operates 5 department stores, 99 Lotte Mart and 16 supermarkets in Tianjin, Shenyang, Weihai and Chengdu. Chengdu Lotte world is under construction with the goal of completion in 2019. In addition, Lotte Group also operates 12 cinemas and more than 90 projection halls in China, and 24 subsidiaries such as Lotte fruit making and Lotte chemical have production bases in China.

In addition, Lotte's duty-free stores are full all year round. According to statistics, 70% of its total sales come from Chinese consumers. The Yonhap news agency reported that according to statistics, Lotte duty-free shop Mingdong headquarters sold 3.16 trillion won (about 19 billion yuan) last year, of which 2.6 trillion came from Chinese tourists.

'controversy' Lotte

So, how did Lotte get involved in Sade step by step and cause controversy?

He noted that it took more than seven months before and after South Korea and the United States decided to deploy 'thad' in the US military base in South Korea on July 8, 2016, to the South Korean Ministry of defense tongletian's finalization of the land use agreement.

△ Xingzhou Letian Tianshan High Court

In November 2016, South Korea's Ministry of defense and Rakuten reached an agreement on the equivalent exchange of the military plot of nanyangzhou City, Gyeonggi Road, for the "lotian Tianshan High Court", which is located in caotamian (township) of Xingzhou County, north of Qingshang. The South Korean Ministry of defense originally planned to sign the agreement in January 2017.

However, things did not go smoothly. On February 27, Lotte Group held a meeting of the board of directors and decided to transfer the land of Xingzhou golf course to the Ministry of defense for deploying the 'thad' anti missile system. According to the agreement, Lotte sold Xingzhou golf course to the Ministry of defense, and the Ministry of defense transferred nanyangzhou military land to Lotte. With the signing of the relocation agreement between the South Korean Ministry of defense and Lotte, the Sade deployment has taken a big step forward.

On the 27th and 28th, 'Sade' and Rakuten became the key words at the regular press conference held by the Chinese foreign ministry. Foreign Ministry spokesman Geng Shuang successively said that China's will to oppose the deployment of the 'Sade' system in South Korea is firm, and will take necessary measures to safeguard its own security interests. All consequences arising therefrom shall be borne by the United States and South Korea. On the 28th, Geng Shuang gave a meaningful reply on whether the Chinese government would take disciplinary measures against Lotte Group. He said that the success of foreign enterprises in China depends on the Chinese market and Chinese consumers.

Why 'Sade' was opposed by China and Russia? I know it has been written in previous articles. The coverage of Sadr anti missile system, especially its X-band radar monitoring range, is far beyond the needs of the peninsula defense. If it goes deep into the hinterland of the Asian continent, it will not only directly damage China's strategic security interests, but also the security interests of other countries in the region. That is to say, the 'Sade' system and the 'prism door' eavesdropping program have the same wonderful function of surveillance or peeping. The detection range can cover not only the whole territory of North Korea, but also some areas of Northeast China and Russian Far East.

What you don't know about Sino Korean economy and trade

The importance of the Chinese market to Lotte is self-evident. In fact, the importance of the Chinese market to the whole South Korea and Korean enterprises is also very clear. Follow the government and look at several sets of data.

Let's look at the bilateral economic and trade between China and South Korea. From January to December 2015, the total trade volume between China and South Korea was 227.377 billion US dollars, down 3.4% year-on-year. Among them, Han Zihua imported US $90.237 billion, a year-on-year increase of 0.2%, and its export to China was US $137.14 billion, a year-on-year decrease of 5.6%, and a trade surplus with China of US $46.903 billion, a year-on-year decrease of 15.04%.

According to the 2016 import and export statistics of the General Administration of Customs of China, in 2016, China imported 158.9 billion US dollars of goods, accounting for 10.0% of the total imports. South Korea has become China's largest source of imports for four consecutive years. Since 2009, South Korea's import market share in China has been maintained at about 10%. In 2013, South Korea replaced Japan as China's largest import source country.

Looking at the tourism market, Yonhap quoted South Korea's Ministry of justice as saying that in 2016, more than 17.418 million foreigners entered South Korea, of which 8.268 million were Chinese tourists, accounting for 47.5%, breaking through 8 million for the first time.

In addition to the above two aspects, think carefully, in all aspects of Chinese consumers' life, there are shadows of Korean enterprises and Korean commodity culture. The economic and trade exchanges and interaction between China and South Korea are not without depth. As for Lotte's provision of land to the South Korean army for the deployment of thad, Xinhua commented: if it is said that the deployment of 'Sade' is a stab in the back of China, then Rakuten's reckless decision this time is tantamount to acting for a tiger. What does it mean for Korean enterprises that are committed to and benefit from 'transnational operation'?

However, a senior executive of Lotte said in response to the matter that the deployment of 'Sade' is a diplomatic and security matter promoted by the state, and it is difficult for enterprises to say 'no'. If the Chinese side takes counter measures, the enterprises will have nothing to do.